BIO Pete Deutschman Chief Buddy The Buddy Group Pete Deutschman is Chief Buddy, CEO and founder of The Buddy Group. He has more than 10 years experience in the professional services arena. In that time he has served on an executive level at firms both large and small. He is well known in the rich media and generational marketing space, and is a trusted creative voice to numerous agency and technology principals. As the Chief Buddy of The Buddy Group His experience and relationships with brands and agencies has continued to expand with relationships with agencies clients and projects that include but are not limited to Omnicom Group, WPP Group, Interpublic Group, Publicis Group, The Marketing Group, Grey Worldwide, Young and Rubicon, JWT, Creata, Vertical Marketing Network, PointRoll, Wunderman, Washington Mutual, eBay, GAP, Michael Eisner’s Tornante (PromQueen.tv), NBC Universal and Hallmark Channel. Additionally, The Buddy Group, under his leadership has worked on projects for Disney Channel, NickJr.com, Hasbro, and other youth entertainment brands that are making him a respected leader in the youth and entertainment vertical. Prior to entering the agency world, Pete worked at The League of American Theaters and Producers and as Director of Marketing for Melanie Griffith’s investment holding company One World Live and the first local online publisher for Cox Communications, OCNow.com. He has a BA from Pepperdine University and a Masters degree from Columbia University’. Pete continues to hold the President role of C2C Entertainment Group, which invests in productions such as Broadway’s Hedda Gabler, the off-off Broadway show Pelleas and Melisande, MYPressTV.com, MYBroadway.com and HERE.I.AM the rock drama. The company has won a number of awards over the last year including; Telly Awards – Won 3 Awards , 2 for The corporate web site and one for our public service announcement for Juvenile Diabetes Foundation featuring the cast of the West Wing Telly Awards – Won 3 Awards , 2 for The corporate web site and one for our public service announcement for Juvenile Diabetes Foundation featuring the cast of the West Wing W3 Awards – Won 9 awards for website designs including 1 Best of Show and 1 Gold Award Horizon Interactive Awards The Buddy Group, founded in 2005 has recently grown to over 50 employees with offices in New York, Irvine, CA, and San Francisco with facilities that includes The Buddy Group Digital Creative Agency, The Buddy Group DOTLOT Video Production Facility and TBG Labs, a technology and media incubation company. The Buddy Group pete@thebuddygroup.com